Advertisement

Glass

Published/Aired: 
December 2007
Description: 

Of course we'd like a drink to celebrate our 30th birthday. But we're sure you'll understand if we take the cash instead.
Over the last 30 years Odyssey House has successfully helped treat more than 30,000 people for alcohol and drug related problems. With your donation and support, we can help more.

Advertising Agency: Clemenger BBDO, Sydney, Australia
Creative Director: Rocky Ranallo
Art Directors: Gary Dawson
Copywriter: Gary Dawson
Photographer: Penny Clay
Retoucher: Giles Davies
Project Manager: Jackie Mciver

Comments (6)

Log in or register to post comments

Highest Rated

wearmysocks's picture
wearmysocks
Activity Score 1085

Great copy, love the typography.

------------------------------------
Energizer Bunny arrested, charged with battery.

Rog's picture
Rog
Activity Score 6082

Roger that.

>>>> That's not an ad. THIS is an ad.

Charlie Pratt's picture
Charlie Pratt
Activity Score 427

"We'll take the cash instead?"

Not the classiest approach, at least in my opinion. Sounds like an ungrateful child at Christmas. But, the statistics are strong, which is what sells it to anyone who's reading carefully.

http://www.charlieprattdesign.com

erhanali's picture
erhanali
Activity Score 368

Nice copy but not fresh idea.

"Everyday is one short life"

www.erhanali.blogspot.com/

nitin456's picture
nitin456
Activity Score 133

Good Copy

wearmysocks's picture
wearmysocks
Activity Score 1085

Great copy, love the typography.

------------------------------------
Energizer Bunny arrested, charged with battery.

teenie's picture
teenie
Activity Score 1894

I like it - it's witty and on spot.

Advertisement