Glade Sense & Spray: Mars
Glade Sense & Spray
The first automatic air freshener with presence sensor.
Advertising Agency: Giovanni+Draftfcb, Brazil
Art director: Felipe Gomes
Copywriter: Rodrigo Dorfman
Creative Directors: Adilson Xavier, Cristina Amorim and Fernando Barcellos Grafic Production: Paulo Moraes
Client: S.C. Johnson
Product: Glade Sense & Spray
Photo: Leonardo Vilela / Platinum FMD


14 comments
i like this...it's funny.
"U think it's perfect?! Press delete and start again!"
Nice one.
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This is mars? Any sign of presence?
now that's a strech...
mmm
i don't get it
can explain?
:::J:::
it emphasis on the sensor thing... if there is any trace of movement in Mars, this thing will work.
oh
hmm but how come we see the product sprays up?
:::J:::
Too much exaggeration, but it works.
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
ok
this one is a little forced, but ok.
another one is great.
senzill i derecte, però massa fàcil, no??
Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com
Too much, Mars?? could have been a more "everyday" kind of environment.
F10
mars stinks?
i like dis :)