Get Lost in Indonesia: Tribes

500 Tribes. 700 Languages. Thousands discoveries.

Get Lost in Indonesia is the 1st user generated tourism promotion in Indonesia. It helps citizen to promote their own town or cities or just share their travel experience with everyone on the planet. This ad is 1 of 3 series, created by a Losteners (follower/member/fans of the Get Lost in Indonesia). Started from a Facebook page, now it has more than 5000 pictures of Indonesia (places, people, culinary, arts, animals, etc). Get Lost in Indonesia is non-government related and it's pro bono.

Advertising Agency: Ideate Jakarta, Indonesia
Creative: Rayan Muktiaki
Illustrator: Taufiq Muhammad
Published: January 2011


manumartin5's picture
1202 pencils

this is a creative piece, as an illustrator I too want to do something like this. Wonderful idea, nicely done. 10 on 10

kingzeus's picture
260 pencils

Thank you so much for your compliment.

"you are valued for your value so be valuable..."

cbazg1's picture
56 pencils

also a brilliant logo

Shahvan's picture
16 pencils

brilliant artwork, clear message, sold! :)

everartz's picture
7611 pencils

this is very nice, the only thing which i dont like here is the shadow at the bottom of the figures... they are wrong and absolutely unneeded...

| Everartz |

kingzeus's picture
260 pencils

Thank you for your compliment and input, appreciate it.

"you are valued for your value so be valuable..."

LeeHarvey's picture
3045 pencils

I could easily post a political statement here about disappearences in Indonesia but I think I'll pass and just say: wonderful illustration!

luispiter's picture
2756 pencils

the art director is brillant

abake's picture
1272 pencils

Maybe I'm not the target, but that does not make me want to go to Indonesia...
The illustration is great though.

kleenex's picture
36288 pencils

nice graphic.

shahidali's picture
4069 pencils

Undoubtedly a daunting task to work on such a detailed piece. However, to me, this has become a visual illustration of the information that the copy contains. The emotional connect that is required for a tourist to make a decision is missing. From visual point of view, the artwork is too cluttered.


Sophia Lambadaridis's picture
Sophia Lambadaridis
64 pencils

This is great - I love the logo and illustrations.
Although, I think it really needs a high dose of colour to really exemplify the life and excitement of Indonesian culture.

thewatcher's picture
9 pencils

I like it, i think it is straight to the point and not trying to be too clever. Visualizing hundreds of tribes is not easy and this piece done it pretty good. 10 for great idea and illustration.

gigacarol's picture
68 pencils

Nice art.

rochadian's picture
10 pencils

would you like to teach me?? :)

kyur4's picture
10 pencils

I dunno.. but I like the tagline

aliusmanwahyuhidayat's picture
39 pencils

Love Nusantara!!!!

Toro's picture
1029 pencils

Tagline is brilliant but this does not want me to visit Indonesia. The art direction is great too but not for a campaign like this.

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