Get Lost in Indonesia: Tribes

500 Tribes. 700 Languages. Thousands discoveries.

Get Lost in Indonesia is the 1st user generated tourism promotion in Indonesia. It helps citizen to promote their own town or cities or just share their travel experience with everyone on the planet. This ad is 1 of 3 series, created by a Losteners (follower/member/fans of the Get Lost in Indonesia). Started from a Facebook page, now it has more than 5000 pictures of Indonesia (places, people, culinary, arts, animals, etc). Get Lost in Indonesia is non-government related and it's pro bono.

Advertising Agency: Ideate Jakarta, Indonesia
Creative: Rayan Muktiaki
Illustrator: Taufiq Muhammad
Published: January 2011

18 comments

manumartin5's picture
manumartin5
1202 pencils

this is a creative piece, as an illustrator I too want to do something like this. Wonderful idea, nicely done. 10 on 10

kingzeus's picture
kingzeus
260 pencils

Thank you so much for your compliment.

"you are valued for your value so be valuable..."

cbazg1's picture
cbazg1
56 pencils

also a brilliant logo

Shahvan's picture
Shahvan
16 pencils

brilliant artwork, clear message, sold! :)

everartz's picture
everartz
7611 pencils

this is very nice, the only thing which i dont like here is the shadow at the bottom of the figures... they are wrong and absolutely unneeded...

| Everartz |

kingzeus's picture
kingzeus
260 pencils

Thank you for your compliment and input, appreciate it.

"you are valued for your value so be valuable..."

LeeHarvey's picture
LeeHarvey
3045 pencils

I could easily post a political statement here about disappearences in Indonesia but I think I'll pass and just say: wonderful illustration!

luispiter's picture
luispiter
2756 pencils

the art director is brillant

abake's picture
abake
1272 pencils

Maybe I'm not the target, but that does not make me want to go to Indonesia...
The illustration is great though.

kleenex's picture
kleenex
34556 pencils

nice graphic.

shahidali's picture
shahidali
4069 pencils

Undoubtedly a daunting task to work on such a detailed piece. However, to me, this has become a visual illustration of the information that the copy contains. The emotional connect that is required for a tourist to make a decision is missing. From visual point of view, the artwork is too cluttered.

shahid

Sophia Lambadaridis's picture
Sophia Lambadaridis
64 pencils

This is great - I love the logo and illustrations.
Although, I think it really needs a high dose of colour to really exemplify the life and excitement of Indonesian culture.

thewatcher's picture
thewatcher
9 pencils

I like it, i think it is straight to the point and not trying to be too clever. Visualizing hundreds of tribes is not easy and this piece done it pretty good. 10 for great idea and illustration.

gigacarol's picture
gigacarol
68 pencils

Nice art.

rochadian's picture
rochadian
10 pencils

would you like to teach me?? :)

kyur4's picture
kyur4
10 pencils

I dunno.. but I like the tagline

aliusmanwahyuhidayat's picture
aliusmanwahyuhidayat
39 pencils

Love Nusantara!!!!

Toro's picture
Toro
1029 pencils

Tagline is brilliant but this does not want me to visit Indonesia. The art direction is great too but not for a campaign like this.

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