Geardrop: Mask

Gear stink?

Advertising Agency: Rethink, Vancouver, Canada
Creative Directors: Chris Staples, Ian Grais
Art Director: Rob Sweetman
Copywriter: Jono Holmes
Photographer: Patrick Norman
Retouching: Richard Parkes, Justin Renvoize
Producers: Jim Leith, Chris Raedcher

July 2016


Ad_Man's picture
826 pencils

first idea.

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

nemesis's picture
765 pencils

this one is really boring... i like the other two better.

prof00's picture
29 pencils

Hate ads that start with questions. Do they even need the "gear stink?" line at all? The visuals are enough in my opinion.

Sharp's picture
216 pencils

Agreed. This seem like a first level student idea. i expect more from Rethink.

Neil Levy's picture
Neil Levy
314 pencils

the question comment is a fair point. i think if you ask a question, it should be a damn good one. i always think if it can be answered quickly with a "no" then it's not a good question. not that questions don't work sometimes. "got milk?"

stitchy's picture
779 pencils

thats weak...

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