Gazeta Mercantil newspaper: Dollar
Understand the real value of money.
Advertising Agency: JWT, São Paulo, Brazil
Creative Directors: Mario D'Andrea, Roberto Fernandez
Art Director / Illustrator: Pedro Izique
Copywriter: Gustavo Gusmão
25 Comments
another bank note campaign. great art direction though.
Another (Another something) comment. It`s all lot of people here knows to say.
About the campaign: Wonderful way of thinking.
Hah! Another ad using the words "one", "dollar", "understand", "real" and "value of money". Not to mention "the". Also, another print ad actually printed in paper. Also, c'mon, do you really have to use pictures AND text?! Ink?? It's sooooooooooooooooooooooooooooooooo overdone!!!!
Hilarious. Good point well made.
"stay low, move fast"
Doin' it for the points
By the way, i think we never can use fire, flags cars, wheels, colors, maps and PHOTOSHOP anymore. It`s to overdone.
Too overdone, you mean.
"Too overdone"
Thanks
Oh you sad anus, picking up on a typo like that.
We're going to need more lube.
I know right?
Seems he's got enough free time to sit watching every post go up on the site waiting to pounce......we can smell our own.
"Make a name, or be defamed"
Doin' it for the points
come on tangara! do not sign in just to defend your work!
let it do it stuff alone!
if it´s clever enough, your work will defend itself, come on!
I agree with u. ;)
But i think we could talk smarter things than "Another white ad" or " "One more pink ad".... "oooh here comes another ad with a blue sky"
bullshit
That's a good point. These are great, and they warrant a more talented response than 'mr talented' gave.
I liked these a lot. They made me and a colleague look for ages to pick stuff out of the pictures. So it made us think which was the point. Well done!
We're going to need more lube.
Money weighs the same and has the same value as blood. True story.
Don't believe me? Take a good look around.
"Make a name, or be defamed"
Doin' it for the points
Those damn brazilians and their brilliant art!!
I think it's a great idea with an even greater art direction.
Excelent work guys!
by the way... I agree. "Another bank note campaign"?? come on...
Nothing great in the idea,just a compilation...art looks a bit inconsistent
BUT as for a newspaper ad this one is great!
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artistic j pop http://i-portable.blogspot.com
Go Younha!!!
The whole campaign is awesome.
http://indianadsblog.blogspot.com/
Amit Singh
i like it, muito bom seus félas, hehehe.
Thumbs up
I love the thought! true indeed.
Awesome!
Excellent campaign. Couldn't think of a better way to illustrate the cool and very powerful slogan. Although, "meaning" instead of "value" would have made a lot more "catchy" slogan. After all, that's what I get from the campaign. Maybe it wouldn't work for the purpose of selling a financial magazine.
si fai il mio nome, non ci sono più...
very creative.nice look. different root. well done guys.
clap clap!
your work is your identity.
http://harshikcreations.blogspot.com/
This person, http://gabriel2008palma.deviantart.com/ claimed these works,
http://Gabriel2008palma.deviantart.com/art/THE-REAL-DOLLAR-101711534
http://Gabriel2008palma.deviantart.com/art/THE-REAL-YEN-101712337
http://Gabriel2008palma.deviantart.com/art/EUROPEAN-HISTORY-101710405
are did by him.
No he doesnt, what are you a snitch..