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23 comments

slammary's picture
slammary
216 pencils

why at night?

Tomás's picture
Tomás
46 pencils

Is the only way to show the flash.
Didn´t like this one

hang-the-dj's picture
hang-the-dj
1262 pencils

Mmm, wouldn't have got it without the title.
Speed cameras here are on tripods.
Usually on busy roads.

slurpy's picture
slurpy
12 pencils

might have been better if it was the actual photo from the speed camera?
wait, that sounds done.

novel's picture
novel
190 pencils

so what?
so weird!

Tron's picture
Tron
174 pencils

we did this as tv a while ago.

prozac_republic's picture
prozac_republic
196 pencils

and is gatorade really about speed or endurance?

добро пожаловать и наслаждается!
The Prozac Republic®

добро пожаловать и наслаждается!
The Prozac Republic®

spacecadetglow's picture
spacecadetglow
247 pencils

good point. if the ad is for gatorade performance series energy drinks, it should address it somewhere.

A. J. SMITH's picture
A. J. SMITH
2838 pencils

GAYYYYYYYYYYYYYYYYYYYYYYYYYYYYYYYY

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It's only an ad.

The name is White's picture
The name is White
82 pencils

Er...if I didn't know it was for an energy drink I wouldnt have got. STupiiid!

mrtalented's picture
mrtalented
2175 pencils

weird logic. if it's running shoe ad, the idea is fine. now trying too hard.

Chris's picture
Chris
1987 pencils

its too dark, the idea is there but the art director isnt.

beautifulads's picture
beautifulads
43 pencils

I already have a scamp of this for asics running shoes. damn.

Andreas TM's picture
Andreas TM
129 pencils

Streeeeeeetch. Gatorade is about endurance and recovery.
Without the name, I wouldn't get it as well.

special k's picture
special k
145 pencils

gatorade=resistance not speed.

helloween's picture
helloween
32 pencils

sidewalk speed camera?

oshe's picture
oshe
852 pencils

yeah lavinza, gatorade is resistance no speed. This doens work nither for redbull

··o.s.h.e··

puppiepoppy's picture
puppiepoppy
1636 pencils

FAULTY Side walk speed camera...that snap slow crawling runner!

Javi Ending's picture
Javi Ending
130 pencils

Gatorade PM

DarkSide's picture
DarkSide
1068 pencils

Choose:
a) Done before as TV.
b) Wouldn't get it if it wasn't for the title.
c) Wrong benefit
d) All of the above

hang-the-dj's picture
hang-the-dj
1262 pencils

d)

What do i win?

slammary's picture
slammary
216 pencils

The problem is the logic of idea.
I really can't cathch this Speed haha.

A. J. SMITH's picture
A. J. SMITH
2838 pencils

There's nothing wrong with the idea; Gatorade will improve your performance so that you can run so fast you will trigger a speed camera, its just that its boring and is peculiarly art directed.

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It's only an ad.

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