Gas Jeans: Stand Up for Simplicity, 1

URL: http://www.standupforsimplicity.com

Simplicity is not something implicit, but a goal to reach for with courage, awareness and determination. So says the Gas jeans AW2010 campaign created by the Kennedy+Castro advertising agency and photographed in Berlin by the guru of street fashion, Scott Schuman, aka The Sartorialist.

Advertising Agency: Kennedy+Castro, London/Rome/NYC, UK/Italy/USA
Creative Director: Ercole Egizi
Copywriter: Cosimo Bizzarri
Photographer: Scott Schuman (aka The Sartorialist)
Photo Optimization: Matteo Tranchellini Studio
Development: thinkingabout
Published: June 2010