Full Tilt Poker: We play, 4
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Agency: Wongdoody, Los Angeles, USA
Creative Directors: Tracy Wong, Chris Ribeiro
Art Director: Eric Goldstein
Copywriter: Eric Helin
Photographer: Joel Lipton


8 Comments
There's a TV campaign running alongside these that are actually VERY funny.
They feature the same players shown here and a couple of additional famous power players.
They all turn out to be surprisingly great actors on camera.
I really don't care for the copy in this print campaign, but the art direction is really slick. I can just stare at these for a good chunk of time.
I was wondering who did those tv spots...
Tracy Wong and the gang.
Makes total sense.
Here are the commercials:
http://advertlover.com/videos/WePlay_Gus.mov
http://advertlover.com/videos/WePlay_Harman.mov
http://advertlover.com/videos/WePlay_Ivey.mov
http://advertlover.com/videos/WePlay_Luck.mov
"luck" is the best one. but they all feel kinda...old...like a bad ripoff of an old Sportscenter spot...
• http://mikelightman.com/blog •
wow, nothing good about that at all.
what happened to your warts lemmy?
pahahahahahaha! Seems he's been up late watching Jessica Simpson informercials. PAHAHAHAHAHAHAHA!
>>>> That's not an ad. THIS is an ad.
if the fonts on the sunglasses layed and faded like the reflect. it will be more tailormade and crafted like the rail and the chip stack ones.
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