Fula: Grandpa
New Fula. Reduces frying odors.
For those who love to fry but hate the smell.
Advertising Agency: Mccann Erickson, Portugal
Creative Director: Fred Fannon
Copywriter: Filipa Gomes
Art Director: Teco Cipriano
Photography: Frederico Van Zeller / Krypton Photo


9 Comments
He is cute.
Dream needs to be big!
That face is really comical. That is not the face of someone who smells something unpleasant.
I dont think this guy should be eating fried things...
The translation of the headline is wrong. It actually means: For those who loves fried food but hates the smell and not for those who love to fry.
that doesn't make sense either.
why do exactly the same ad with the same execution 3 times? u just dont get how it works.
I would have said: "New Fula reduces those nasty frying odors."
trimmed a little and yeah - it would have worked a lot better ! Needless to say that the art is also irrelevant - low budget maybe? hahhah
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i can't even spell my name without 'ad'
I just lost my appetite.