Ads of the World is a commercial advertising archive and community showcasing the best and most interesting creative work worldwide. More
New service from AotW: Ads of the World Research with over 2 million ads.
Subscribe
Fruitopia Pomegranate Tangerine Tangent: Eyeballs
Let your mind go on a tangent.
fruitopia.com
Advertising Agency: Leo Burnett, Toronto, Canada
Creative Directors: Judy John, Monique Kelley
Art Director: David Federico
Copywriter: Morgan Kurchak
Photographer: Mark Zibert
Published: August 2007
Delicious
Digg
Reddit
Comments
forcibly done
I for one, think it's rather beautiful. I would have loved to have seen another line, though.
Cool artwork guys.
there we go again: we don't have an idea so let's make some nice illustration... havaianas school (but of course havaianas did it when no one else did... besides it has some clever lines of copy).
yes maybe this is with no intelligent idea but I have to admit that the illustrations are beautifully done..
sure they are, they really made an excellent job in that point.
Who knows, maybe that's enough for people to remember it and try the product, I don't know.
I like IDEAS best, but the illustrations/art direction here are very very good ideed.
okay this is another one of ... heck did any one market research? ... I love the art work it's excellent but unless it's target for designers .. and even that ... it make it hard for me to wanting to buy this drink ... just make me think i'm drinking someone's puke :( sorry don't mean to be so harsh but i'm just saying ... but then again this would totally work if the company is going for the -- that's too nasty but i can't stop talking about it -- effect :)
is anyone else tired of the whole "mirrored graphics" thing this year?
Mmmmm... can I have mine with double octopus please?
What doesn't kill you makes you injured.