This is a poster for a salon, advertising its skin-care services. It shows visually the transformation from unhealthy skin to smooth, healthy skin.
Agency: Interface Communications, Chennai, India
Creative Director: Suresh Kailaash
Art director: Jayaraman
Copywriter: Chandrachoodan
Photographer: Srivats
Visualiser: Pratheeb
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14 Comments
Great use of media. Dificult to
execute on a newspaper dor example.
Not unless the whole wrinkle effect/layout is photography and you put the type and logo over it. But this whole before-and-after, now-you-see-it-now-you-don't gimmick has been done to death already... Every once in a while this sort of thing pops up and it feels fresh when it really isn't. But I like it, because I get it.
great!!!!
Mayday. Why do u need it on a newspaper???? it's a creative media!!!!!!
nice... simple, easy-to-understand, not all that appealing, but it's impossible to miss the point... well done!
i like it...
simple and great!!!!
Like the idea of the textures, but would have used less obvious copy, for instance, would have printed a face or pair of legs on each section and simply put "from" and "to".. That would wrap it up for me!
Nice ad. less copy could have been another option. But this is a good ad. Clean artwork, simple copy.
Good work.
Nice, but I´ve seen it before.
It was made as a print ad for the german magazine GEO reporting about beauty, you will find it here: www.kolle-rebbe.de, if you look under "Creation" and then "GEO". As far as I know it was made by the CDs S. Hardieck and C. Everke, AD was Katharina Heyn and Copywriter Matthias Ludyna.
nice, by whoever made it.
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