Friends of the Earth: Polar bear
The earth is heating up.
Sign the petition on the bigask.be and ask the Belgian government for a strong climate law.
Advertising Agency: TBWA\Brussels, Belgium
Creative Director: Jan Macken
Art Director: Jeroen Bostoen
Copywriter: Pol Sierens
Account: Jochen De Greef, Yannick Van Keer
Photographer: Mark Paeps
3D & Retouching: The Living Room
Published: December 2008
22 comments
scary
I am guessing they were going for shock value but theres no equity in the message to make the shock meaningful.
I love this
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"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan
www.dbsheppard.com
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"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan
www.dbsheppard.com
good one Creative:)
I love it. How true. The fur that protects the polar bear will kill it too. Well done.
Good insight! Well Done
What are you talking about? What insight is so good here?
holy shit! this is cool!!! i love it
--
Everartz
| Everartz |
though i still feel that polar bears have been run into the ground, this is appropriately gross and twisted. good job. i hope they do a penguin, maybe with his skin tied around his waist.
If it is so warm, how come there is still snow around?
polar bear are meant to be in very cold climate.and here its not so cold....
jus amazing . love it.
infected by a virus called creative
http://addot.blogspot.com/
Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com
clever but gross.
scary, but true! the truth isn't always nice...
[BrettHeart™]
really cool!
but why do I have "i don't wanna rock, DJ!" in my head?
really cool!
but why do I have "i don't wanna rock, DJ!" in my head?
very cool, but maybe lil bit too much snow ... however, nice shit!
This cracked me up! awesome! (Although the reality of the matter sucks)
:::MARK3R:::
Nice concept. They got the shock value they wanted. Another, less "gross" way of doing it would be to place tropical birds(Flamingos, etc.) alongside penguins and such.
www.storytellerscreative.com
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well done
Uncalled for grossness! Damn greenhouse gas hippies, stop smoking blunts, and stop making us feel like shit over the damn polar bears and whales!! The earth has been heating and cooling for long before we ever got our asses on this planet!
Creative
Shoo! Ok...