French Alzheimer Association: Frame, 3
Average: 5 (13 votes)

In France, one million people can't get hold of their memories.

Advertising Agency: Saatchi & Saatchi Paris, France
Creative Director: Christophe Coffre
Art Director: Florian Roussel
Copywriter: Guillaume Blanc
Photographer: Marc Thirouin
Retoucher: Panit Pundarik
Published: April 2009

6 comments

everartz's picture
7627 pencils
everartz

not bad, but the bird is really distracting the visual, unless it has a purpose there

| Everartz |

Emran Hayat's picture
832 pencils
Emran Hayat

agreed... 6/10 for the idea

Creativity is a natural extension of our enthusiasm

roby's picture
65 pencils
roby

What?

Guest's picture
Guest

so, they basically ripped off their own campaign from three years ago? maybe they think the judges at caanes have Alzheimers .

http://adsoftheworld.com/media/print/france_alzheimer_locked_up_memori...

Guest's picture
Guest

You're funny.

Brainsugar's picture
1581 pencils
Brainsugar

ahahahaahaa!