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La Scala, 5

Agency: 
Published/Aired: 
February 2007
Description: 

Print advertisment created by 1861 United, Italy for Freddy, within the category: Education.

Make a move, make it happen.
The corps de ballet of the Scala theater moves with Freddy.

Advertising Agency: 1861 United, Milan, Italy
Art Director: Federico Pepe
Copywriter: Stefania Siani
Creative Directors: Pino Rozzi / Roberto Battaglia
Photographer: Satoshi Saikusa

Comments (6)

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Highest Rated

thoainguyen's picture
thoainguyen
Activity Score 78

Do they advertise for shoe?

fersvax's picture
fersvax
Activity Score 1239

They're all kinda good looking, but, what is that supposed to mean???

FER.

fauxjebus's picture
fauxjebus
Activity Score 498

Cool visuals, fresh concept.

The way I interpret these is I think they're challenging the viewer to think of ballet not so much as people running around in spandex but more as an art form—performance art (which it is). The stage is their canvas, and what they do with their bodies is the 'paint' or 'graphics'.

purplesimon's picture
purplesimon
Activity Score 473

I think you've hit the proverbial nail on the head.

Arato's picture
Arato
Activity Score 84

Cool

thoainguyen's picture
thoainguyen
Activity Score 78

Do they advertise for shoe?

the_ashlands's picture
the_ashlands
Activity Score 1394

whats with the model universe or whatever those white balls are supposed to be??

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