Frazer Pan Flavoured Gum: Qawwal
Keep your city clean.
In India, a huge percentage of the population chews Pan (Betel leaf). People generally spit the Pan juice out wherever they feel like.
Advertising Agency: Bates David Enterprise, New Delhi, India
Art Director: Aneesh Jaisinghani
Copywriter: Sambit Mishra
Creative Director: Nitin Beri
Published: October 2007
1 comment
This explains it.
I was wondering why there was SUCH massive amounts of chewing gum advertising coming out of India (especially the last few years.)
Now I see that there's a letigimate reason for it, I'll stop bashing them saying 'work on some real projects.'
Actually, come to think of it, I've never said that...
Anyway, I learned something new today. Thanks!!