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Frazer Pan Flavoured Gum: Qawwal

Frazer Pan Flavoured Gum: Qawwal
Your rating: None Average: 6 (26 votes)

Keep your city clean.

In India, a huge percentage of the population chews Pan (Betel leaf). People generally spit the Pan juice out wherever they feel like.

Advertising Agency: Bates David Enterprise, New Delhi, India
Art Director: Aneesh Jaisinghani
Copywriter: Sambit Mishra
Creative Director: Nitin Beri
Published: October 2007

1 Comment

Jet Propulsion Lab's picture 10715 pencils

This explains it.
I was wondering why there was SUCH massive amounts of chewing gum advertising coming out of India (especially the last few years.)
Now I see that there's a letigimate reason for it, I'll stop bashing them saying 'work on some real projects.'

Actually, come to think of it, I've never said that...

Anyway, I learned something new today. Thanks!!

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