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We can help you, Bag

Agency: 
Published/Aired: 
May 2010
10171
Description: 

Print advertisment created by Milc, Italy for Fragile, within the category: Public Interest, NGO.

We can help you.
Small problems may turn into big for senior citizens. Fragile is Siena Municipality’s helpline which takes care of your needs.

Advertising Agency: Milc, Siena, Italy
Creative Director: Giampiero Cito
Art Director: Matteo Scheggi
Copywriters: Giampiero Cito, Matteo Spadoni
Illustrator: Benedetto Cristofani
Photographer: Bruno Bruchi
Strategic planner: Antonio Paolo

Comments (9)

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Highest Rated

Critic's picture
Critic
Activity Score 271

Good one Dzsoi :) From the look of the old lady, one gets a feeling it is not garbage that she is trying to get rid of.

capywriter's picture
capywriter
Activity Score 5509

This one is ok, the one with the pill isn't. I prefer the one with the pigeon.

esteb's picture
esteb
Activity Score 673

Basic.

Matt Tonkin's picture
Matt Tonkin
Activity Score 168

"Small problems may turn into big for senior citizens." Bad grammar, should be big problems for senior citizens. or just may turn big, with no into.

Dzsoi's picture
Dzsoi
Activity Score 8490

Is the old lady trying to get rid of a dead body?

TommyO's picture
TommyO
Activity Score 1866

I thought it's a diaper!

Guest's picture
Guest

i think this one works well

SoCH_TO's picture
SoCH_TO
Activity Score 967

What is idea ???????????????

Live with Passion

Critic's picture
Critic
Activity Score 271

Good one Dzsoi :) From the look of the old lady, one gets a feeling it is not garbage that she is trying to get rid of.

v0the0kwc's picture
v0the0kwc
Activity Score 141

I think its kinda cool, the plastic bag is too heavy for the lady to carry nice~!

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