Four Roses Bourbon: Straights

Four Roses Bourbon: Straights
Average: 6 (17 votes)

One table, two players, three straights, four roses.

Advertising Agency: Lowe GGK, Warsaw, Poland
Creative DIrectors: Kinga Grzelewska, Marcin Nowak
Art DIrector: Bart Biały
Copywriters: Bart Biały, Patryk Michoń
Typographer: Bart Biały
Designer: Bart Biały
Photographer: Stock Image

7 comments

Aitor Borras's picture
245 pencils
Aitor Borras

The kind of advertising i'd want for my brand. If you can play with the brand's name you're in the right direction. Very well done guys. Be proud of it.

Creative Director. www.aitorborras.com

kleenex's picture
16752 pencils
kleenex

They nailed the copy and concept....

bate_palmas's picture
1495 pencils
bate_palmas

Well, ok, but I don't know what the idea is here...

jimkuz's picture
378 pencils
jimkuz

luv the type design, and the distressed, grunge, beat up

feysal's picture
1618 pencils
feysal

classic i like the art direction

torontose's picture
401 pencils
torontose

like it.

miko1aj's picture
3083 pencils
miko1aj

very good copywriting. Not so good type design.
But using stock image in the ad like that is really inadmissible. I can imagine that such client has no money for a shot (nomen omen), but still – copywriting is the core of it, not an image, so it could been done without RM pictures.