Fortis Bank: plastic surgery loans
You get the credit, another one pays for it.
Advertising Agency: Gram İstanbul, İstanbul, Turkey
Creative Directors: Nurcan Yıldız, Tarık Akın
Art Director: Neslihan Gökçe
Copywriter: Feyza Küçükaltıntaş
Photographer: Murat Süyür
Published: May 2009
28 comments
do u mean : let someone else pay for it? anyway, as much as i like the thought, i believe it's kinda sports bar joke. bearing in mind that it's totally offending to the TA. allow me guys to suggest that the line should be re-directed toward safe land! peace!
tststs...turkish advertising...
let's see yours...
Interesting headline, actually...
================================================
I think; therefore I am
Cosmetics and ph0toshopping are fine enough. Everybody knows......
made me smile. nice one!
tebrikler!
Um. Seems an odd strategy. How many people in Turkey are getting plsatic surgery loans. Feels like an ad created for ad people.
what??? i didnt get it ?
nothing to see here
Love the headline, but is this a real service?
You didn't get it, do you?
http://www.mixcloud.com/miko1aj/
Nice......very intelligent....i think the second visual need to give more clue......like you know.....like before and after.....but do plastic surgeons concentrate on hair styling.....if not so who will give loan for hair styling
"I DON TAKE ADVERTISING SERIOUSLY"
very inteligent? i think you have to be idiot, when you wrote, that this is very inteligent. very big idiot.
I think she was pretty just the way she was, her post surgery look is a tad drag-queen like. Oh yeah BTW cool Idea:-)
Should say Photoshop Loans if you know what I mean...
Sorry, didn't get.
you will be someone different (more beautiful, attractive) after plastic surgery. so, you will not the same person who got the credit.
I'm not sure about if there is a bank service called "surgery credit"
Idea : 0
Art direction : 0
Writing : 0
Sorry no gold for you.
The surgeon made her face lopsided.
Very confusing.
Çok başarılı bir çalışma ama güzel kardeşim ingilizceye çevirip koysana ilanı buraya abuk subuk yorumlara maruz kalmışsın. Reklamcı olarak tebrik ederim iş çok hoş
Yanıltmacı reklam.
İlk başta ilgi çekici gelsede, işin özü o kadar ilgi çekici değil. Sıkıldım artık Türkiye'deki bankacılık sektörünün bu tarz ucuz numaralarından.
Bakıyorsun sanki herşey ücretsiz, herşey bedava, sanki hiç harcama yapan sen değilsin. Tamam burada iş biraz gırgıra vurulmuş ama ekstre geldiğinde kadının bir günde eski halinden bile beter hale döneceği kesin. Benim sorunum algıda yaratılmaya çalışılan "bedava, ücretsiz" gibi zihin karmaşaları. Anasını satıyım memlekette üretime dayalı bir şey kalmadı ki artık. Varsa yoksa banka reklamı.
you get the credit with your old face and you start paying bills once you're improved.
disgusting and stupid. these ads make change many girl and women to anorectic monsters. i am sure this ad created men. very very very bad and scam of cource!
Fikir ilginç gibi ancak biraz durup düşününce içinden türlü saçmalıklar fışkırıyor,
estetik ameliyat ve birbaşkası olmak,
bunu banka reklamına bağlamak,
estetiğin de tıpkı ev gibi oto gibi eğitim gibi bir ihtiyaç kategorisine girmesi...
bundan sonra ne desem boş artık.
Başlık Türkçe'yken çalışıyor da, gevurcada işlemiyor.
Yoksa fikrin herhangi bir sıkıntısı yok. Klasik bir before-after yorumu...
Darısı bunu yapamayan Garanti, Ziraat, HSBC, ING vb. büyük bankaları elinde bulunduran Türk ajanslarına...
wuaaaawwww hey guys i used to work for gram last year. exactly you right its simple idea i know that creative group. they are not good but if you ask them they are better creative group :)))) just they were funny but not creativity. that classic idea before-after before - after since 1999. really its sooooo boring. hey gram i guess time has come you have to find great idea you have to find creative art director, creative director and manager :) (again volcano in USA-LA)
first girl is more beautiful..second one is not real.:).I don't like those kind of advertisements when they try to convince us we are not beautiful enough unless we put make up or have a plastic surgery...they could tell the story differently....