Formaplas: Flinstones

Formaplas custom-made kitchens. unique like their owners.
Formaplas. For a life less ordinary.

Advertising Agency: Fórmula Comunicação, Florianópolis, Brazil
Creative Director: Gustavo Menyou
Art Directors: Gustavo Menyou, Marcus Vinicius
Copywriters: Marlon de Barros, Nicole Vergetis
Illustrator: Abruzzo Revolux
Image processing: Raphael FS
Published: September 2010

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13 comments

everartz's picture
everartz
7611 pencils

god damn it!!
i cant find words to express the beauty of art here!

| Everartz |

Billoughsby's picture
Billoughsby
5091 pencils

Well, yabba dabba doo.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

morse's picture
morse
15532 pencils

I want this kitchen now!

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

suresh90's picture
suresh90
620 pencils

cool 3D art :)

Sdb's picture
Sdb
1364 pencils

Scared some NGO will jump to withdraw this campaign.. But very nice work..

Sdb's picture
Sdb
1364 pencils

Looks like the flintstone's canteen.

raulbanderas's picture
raulbanderas
357 pencils

nice art

Corbeen's picture
Corbeen
1070 pencils

why do u think this is nice art? shadows are terrible.. nothing has a proper lighting..

Gi_bo's picture
Gi_bo
1385 pencils

Yeah Corbeen, imagine the upsetment of a common spectator when they realize the shadows problems, and the improper lighting. Cuz thats exactly what theyll be looking at.

GiBo

Corbeen's picture
Corbeen
1070 pencils

Bravo :) so u are suggesting we should work only for common spectator needs?ok.. why in that case we are gathering on this site where common spectators also don't come? don't ever underestimate the average viewers. they don't realize, but they now whats better.
The lighting still sucks

Gi_bo's picture
Gi_bo
1385 pencils

If we were really dealing with an ad that was way off its course in lighting, then I would agree. Here, though it doesnt follow a precise lighting perspective, it doesn´t necesarily "have to" in order to be good artwork, not with the type of illustrations u see here. The type of artwork is appealing with an improved lighting or just the way it is. Of course, im not suggesting it could not be better.

GiBo

riyelam's picture
riyelam
370 pencils

"nothing has a proper lighting.." Elaborate please

Corbeen's picture
Corbeen
1070 pencils

Ok, i will try if u want.there are to many unnecessary sources and the shades are treated differently , some times blurry some times with a shape, without any reason. shadows are killing the 3thd dimension of each object just because they are not done properly.What is properly? Take a look on the first print of this campaign (the pink panther ) there the lighting is much better and each of the shadows are having regular source and regular shape and u have the feeling of 3d which is not the case here, no matter that the same production didi it. Here it looks like they just covered everything with black airbrush . No hard feelings.

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