Ford: Woodcutters

Ask for help to load it.
New Ford Cargo with three axles.

Advertising Agency: JWT, Buenos Aires, Argentina
Chief Creative Officers: Pablo Alvarez Travieso, Gonzalo Vecino
Executive Creative Directors: Pablo Alvarez Travieso, Gonzalo Vecino
Creative Directors: Diego Correa, Esteban García
Art Director: Diego Correa
Copywriter: Esteban García
Planner: Gonzalo Fonseca
Account Manager: Eduardo Parapugna
Account Supervisor: Romina Rodriguez
Producer: Fabián Catanese
Illustrator: Estilo 3d

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7 comments

Hammad S's picture
Hammad S
484 pencils

Nice idea.
Question though: Load that shuttle on the truck or load it on to smthing that's attached to the truck?

bhuvneshwar.chd's picture
bhuvneshwar.chd
991 pencils

congrats JWT America.

"If you are irritated by every rub, how will you be polished?"
— Rumi

pez's picture
pez
1723 pencils

JWT Argentina...

pierrelastname's picture
pierrelastname
2869 pencils

I don't see nothing special there... sorry

Nike Diesel's picture
Nike Diesel
13339 pencils

Awesome idea. Visual could've been a liiiiitle bit clearer.

advertising ninja's picture
advertising ninja
589 pencils

why is this listed among the Cannes Winners?

dean viii's picture
dean viii
1676 pencils

You need to go to advertising school (a good one) if you don't like this.

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