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15 Comments
I get the headlights, but am I missing something with the double sun?
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brandon
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brandon
www.brandonknowlden.com
Those are two Moons and two Suns, As if to say “Something BIG is coming, and is just over the Horizon.
Great, Great, Great.
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Its the new Ranger coming. Simple as that.
Hmm...
7.5
I ge tthat they are multiple suns.moons but last time I looked outside, Earth didn't have more than one of each? Is that the gist of the idea?
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brandon
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brandon
www.brandonknowlden.com
isn't the 2 suns represent the lamp in front of the new ford ranger car body???
it can be any car really. dosent cut it... nice execution though.
dumbos,,,they are the headlights of the new ford ranger
headlights? What size are they, haven't seen any pair that throws light;)
I think those are the lights of the new ford ranger linking the
express road through the savannah- beautiful twist and view!
You guys are killing me:
-It may seem simple, looking at it in hindsight. However there is some good creative thinking here.
-Obviously there is only one Sun and Moon. So look at that horizon... “hmmm that’s not the same horizon I’ve been seeing my entire life“! “What’s going on here“? What is on the Horizon? Now I have your attention. Simple?...Absolutely. Simple to have the idea and grow it into a successful campaign?...Not really.
-Yes it could be any car or suv. That’s part of the point. Ford wants to create anticipation before the reveal.
Some of you are always saying; “Too much copy” or “No copy needed”....Well?
The copy at the bottom right is not the entire message. In the scene you will find the message;
It’s BIG and it’s coming. A big idea, big announcement, a big suv.
I agree--Yazaino-- Nice view. For going Off Road.
I’m not aware of an ad quite like it, some of you might know better than I would.
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Made-in-the-USA,thanks ''for going off road'', only goes to show that
you are true to your name.
made in the usa..go & take rest
this is a copy of an ad made for Peugeot [car] in 1999...pls see the other ad and a comment by a person called Alexander { he has taken pains to give that link }..thanks a lot alexander,,and i mean it..O&M should see that link and feel ashamed