0 to 60 in 4.1 seconds
Mustang GT 500
Advertising Agency: Zubi Advertising, Miami, USA
Executive Creative Director: Andres Ordoñez
Creative Director: Ivan Calle
Art Director: Francisco Losada
Copywriter: Jonathan Jauregui
Photographer: Mauricio Candela
Production company: The Blur Office
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19 Comments
Very nice idea. Beautiful photos.
What hath God wrought
Meh, it's oke for AdsoftheWorld but will potentional customers get it? Or even like it? I doubt it..
http://jackmancer.com/
http://twitter.com/jackmancer/
Many campaigns featured on AotW are too intellectual and self referential for the average Joe, but this specifically isn't that hard to get and it communicates a very simple message. I will try and test it on my friends and family to see. :)
I agree with Ivan. It took me 0.6 seconds to get the idea.
Wow nice concept it took me 40 secs to get the concept :)
www.sureshdeesigns.blogspot.com , www.creativevideoads.blogspot.com
I submit that, in general, the audience is more sophisticated than we in advertising are willing to admit, and that saying a rejected concept that failed to make it past focus groups was "over their heads" is just one of the mechanisms by which people in advertising protect their egos and feelings.
I like this series, I get it, and I am going to assume 99% of the people who find it in a magazine or newspaper will too. :)
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
Agreed.
CG
Great concept. This is the first time I've seen 0-60 used like this, clever and nostalgic like hell. A bit too heavy on the photoshop, though.
Lovely ads, for both aoftw and the rest of the world
wow... like it.. very nice
www.barcreativo.com
well can any of you geniuses can explain the ad? to early and i cant get it.
Et ce que quelqu'un a compris quelque chose?
Biensur, j'ai compris tout. Tres bien! Huit etoiles.
Already done in Ecuador for a satellite tv service client.
understand it in 0.6 second... i think it only happen on adv people. but for the target audience it will works to. nice and simple. love it.
life is a playground
Has been done before.. The dark sky was unnecessary. The leaves could have depicted the whole thing..
No.
Could someone please explain to me? I don't get it, really.
Nice idea, badly executed.
www.michaelwongcc.com