Ford: Ghost

Ford: Ghost

Most used cars have a story you don't want to hear. All of ours do: Full history, a minimum of 1 year warranty, a maximum of 40 000 km.

Advertising Agency: FP7, Dubai, UAE
Regional Creative Director: Marc Lineveldt
Copywriter: Vincent Fichard
Art Directors: Vincent Fichard, Joanna Chaker
Published: February 2008

Your rating: None Average: 4.8 (6 votes)

Comments

jazarah's picture
Submitted by jazarah on Tue, 2008-03-18 07:32.

this one is not bad

http://jazarah.net/blog/

Submitted by kgeiger on Tue, 2008-03-18 08:45.

Sorry, but this campaign just doesn't do it for me.

Submitted by vidya.shankaran on Tue, 2008-03-18 19:38.

nice in a very different way!

www.wordsofbabel.blogspot.com

LordDiesel's picture
Submitted by LordDiesel on Tue, 2008-03-18 23:43.

good! good!

Submitted by krishhh on Wed, 2008-03-19 00:40.

Keep it goin' FP7! Fantastic work!

Submitted by talay on Wed, 2008-03-19 05:42.

very different approach...

Submitted by mimi_g on Wed, 2008-03-19 06:01.

nope, didnt like it

Submitted by 73dpi on Wed, 2008-03-19 13:28.

Like it. Not great, but still very different and nice.

Submitted by but_why on Fri, 2008-03-21 08:36.

I love the campaign writing but it's really confusing as to what it's selling.

Submitted by ImoSadik on Fri, 2008-07-18 01:09.

Stumbled upon a similar work done by Walid Raad.

Link:
http://zine.artcal.net/upload/2008/02/walid_raad_2006.078a-j.jpg

http://visualarts.qld.gov.au/designyourowntour/details.php?id=232&pnum...