Ford Focus: Ufo
Really surprising. Ford Focus 2008
Advertising Agency: Zubi Advertising, Miami, USA
VP Creative Director: Andrés Ordoñez
Group Creative Director: Ivan Calle
Associate Group Creative Director: Mauricio Candela
Art Director: Mauricio Candela/Ivan Calle
Copywriter: Juan Lagos
Photographer: Gary Land
13 comments
I dunno what .. but something about this ad campaign is wrong.... its looks very amateurish...
www.wordsofbabel.blogspot.com
The idea that everyone is looking at the the object instead of the UFO or the zany things happening around is very tired. But thats an opinion.
The idea is average, but the retouching is pushed way too far.
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brandon
www.brandonknowlden.com
REALLY BAD ripoff of Volkswagon's "Hey there's a Blue one" campaign from what...2001? The EXACT same idea executed much, much worse.
yea not very original
two thumbs waayy down
WHY do people like shitty "HDR" images? this looks horrendous.
Very very basic.
really bad photoshop..check out the guy clicking pix with his mobile..horrible shadow..doesnt even match!
What a bad way to do print for that ad! "Let's put everything in the TV spot onto a print page!" Too complicated, too busy.
the lighting is just soo wrong
Terrible, retouching is so bad, nothing match
hey, look this. I created a hdr image!