Ford Focus: Hi-end sound system as standard

High-end sound system with wheel mounted controls

A print campaign to advertise the hi-end sound system that comes as standard with all 2010 Ford Focus models.

Advertising agency: BBR Saatchi & Saatchi Tel Aviv, Israel
Chief creative officer: Yoram Levi
Creative Director: Tal Perelmuter
Art Director: Meron Sason
Copywriters: Eliad Friedman, Guy Gordon
Account director: Idit Zuckerman
Account supervisor: Nir Federbush
Account executives: Liran Malka, Yogev Weiss
Published: December 2009

15 comments

pierrelastname's picture
pierrelastname
2869 pencils

no no no. So bad.

TheVuk's picture
TheVuk
35 pencils

I like it. Photoshop work not the greatest, but not a disaster either. Message received

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Yep, I like the idea =)

Stones's picture
Stones
138 pencils

The lighting is al wrong

sams's picture
sams
28 pencils

I dont like this

szkwadrat's picture
szkwadrat
210 pencils

I really like the concept however execution could be better

Brain-Art's picture
Brain-Art
1101 pencils

Good idea bad execution

mikris's picture
mikris
41 pencils

there is an idea here, but really bad execution.

WillyLatasa's picture
WillyLatasa
616 pencils

AGREE!

"Bright ideas bring better results"

Chopper's picture
Chopper
1015 pencils

Drowned in a ford.

bad astronaut's picture
bad astronaut
544 pencils

looks like a student's work.

silvi's picture
silvi
4172 pencils

Looks like student work, but the idea is ok.

AD-ORE's picture
AD-ORE
75 pencils

FORCED.

evikRAM's picture
evikRAM
349 pencils

Its OK
:-l

!! जय श्रीराम !!

anHiiieeta's picture
anHiiieeta
328 pencils

This idea is good.

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