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Ford Expedition: Tortoise

Ford Expedition: Tortoise
Your rating: None Average: 5.7 (10 votes)

Ford Expedition with rearview camera.

Advertising Agency: JWT Mexico
Creative Directors: Manuel Techera
Art Directors: Manuel Techera
Copywriters: Ignacio Zuccarino
Photographer: Yann Le Pape
Production house: Breathe
Producer: Lourdes Milano
Account Director: Ademir Márquez
Agency producers: Gilberto Amezquita, Mayra Brito
Client responsible: Juan Antonio Garcia
Published: March 2008

8 Comments

robot-rock's picture 813 pencils
robot-rock | Sat, 2008-04-12 21:02

jaja, me gusta la grafica.

[ http://eltubedeyou.blogspot.com ]

Jet Propulsion Lab's picture 10715 pencils
Jet Propulsion Lab | Sun, 2008-04-13 12:52

I'm starting to understand some of the Spanish comments on here. This is great!! ; )

I like the ads, too.

mrtalented's picture 2175 pencils
mrtalented | Sun, 2008-04-13 00:29

same idea 3 times

Jet Propulsion Lab's picture 10715 pencils
Jet Propulsion Lab | Sun, 2008-04-13 12:59

If they used different "ideas" in a single campaign, it wouldn't be consistent, would it? It COULD still be effective, but wouldn't be consistent. (Example: GEICO ad campaign)

m í t i c o's picture 676 pencils
m í t i c o | Sun, 2008-04-13 15:09

Bastante buena la ejecución.

Viva Honduras !!!

http://artektracho.blogspot.com

simone's picture 187 pencils
simone | Sun, 2008-04-13 22:51

I like the idea but i've never heard of someone running over a turtle. Weakest piece.

JFDreamer's picture 174 pencils
JFDreamer | Mon, 2008-04-14 11:53

ta bueno. simple

keep smilling

biabitch's picture 300 pencils
biabitch | Mon, 2008-04-14 23:16

i like the campaign in general. this turtle one is weird though.

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