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Captus

Agency: 
Published/Aired: 
April 2010
11500
Description: 

Print advertisment created by Ogilvy, Spain for Ford, within the category: Automotive.

World, sweet world.
New FordKuga

Advertising Agency: Bassat Ogilvy Madrid, Spain
Creative Director: Pedro Úrbez
Art Director: Javier Senovilla
Copywriter: Juan Pedro Moreno
Photographer: Bank of images

Comments (8)

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Blashyrkh's picture
Blashyrkh
Activity Score 32882

Fordish

pez's picture
pez
Activity Score 1804

Love the copy, but the execution... I don't know... btw, retouch is bad...

Guest's picture
Guest

You need to know he story of the traveling gnome. And if you do, you know the idea is already tired.

Hiperion's picture
Hiperion
Activity Score 3138

If Amelie were dead would turn in his grave.
What a boring and senseless campaign.
Execution could be better.

tirthomitro's picture
tirthomitro
Activity Score 2758

Dear Hiperion Amelie is a girl (at least when I saw the film for the Nth time last week).
yeah the copy's great.

they showed me a picture & i laughed
dignity has never been photographed

Hiperion's picture
Hiperion
Activity Score 3138

I do not understand is that to do with what I said ...
Sorry me, but i think you don´t understand me.

Guest's picture
Guest

Great line!

velle's picture
velle
Activity Score 1550

home is where the ford is

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