Ford: Best selling

Advertising Agency: JWT, Sao Paulo, Brazil
Creative Director: Fábio Brandão
Copywriter: Fabio Brandão, Guilherme Aché
Art Director: Rafael Borges
Director: 2
Production Company: Sentimental Films
Aired: December 2012

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6 comments

morse's picture
morse
15972 pencils

Effective, but I'm pretty sure it's been done before.

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tazyboy's picture
tazyboy
777 pencils

for this agency its bad...

isthisforreal's picture
isthisforreal
4 pencils

^agreed

Aitor Borras's picture
Aitor Borras
245 pencils

I like it. Not every client are brave enough for putting down the name of the competitors in an ad. And not every agency it's good enough to persuade them for doing it. Congrat guys!

Creative Director. www.aitorborras.com

kleenex's picture
kleenex
29333 pencils

do not like it.

Roger Keynes's picture
Roger Keynes
5498 pencils

Lazy. Not good enough. Could develop an actual idea from this.

Will Think for Salary

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