Just out

October 2009

Print advertisment created by Sapient Nitro, Australia for Foot Locker, within the category: Retail Services.

Advertising Agency: SapientNitro, Brisbane, Australia
Creative Directors: Nancy Hartley, James Burchill
Art Directors: Cristian Staal, Ralphie Barnett
Copywriter: Marianne Harvey
Photographer: Jesse Stevens
Retoucher: Justin Overell
Account Manager: Kate Robertson

Comments (9)

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Highest Rated

Guest's picture

lil' help...i don't get it :S

Jesterbrand's picture
Activity Score 142

oooo... photoshop lens flare... bad...

cute idea though

Guest's picture

you've been living in a box. lens flares are the new shit.

Roshan Quintus's picture
Roshan Quintus
Activity Score 667

the unit down there is excellent. yes shouldn't have used photoshop lens flare.

bite me

mikeelrapido's picture
Activity Score 1929

Nice ad.


Juan Cabral's picture
Juan Cabral
Activity Score 709

These Australians should quit their job and have a good life surfing, like 80% of their friends do.

Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Guest's picture

I agree. Then they'd have more time to spend being a prick on internet forums.

Guest's picture

if this series was made by an Italian agency all people on aotw would have made disrespectful comments, but since it is an Australian agency the series it suddenly becomes good. For me the concept is overused and expected and the execution is rather low.

Guest's picture

I agree with the "being a prick on internet forums" comment.

It's very easy to slag off other people's work but much harder to provide constructive critisism, which is what any decent Creative Director would do in my view.

Guest's picture

lil' help...i don't get it :S