Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more
On Demand Videos
On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!
Comments
Love the whole series.
The art direction is really sweet.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
this one isn't really clear if you havn't seen the others
shoes au gratin?
These are very attractive ads.
I'm curious who the audience is, though. Looking at the campaign, it appears it is 30+ year old married men and women employed in a creative field with at least one child in the household. There is no other audience this would be effective in.
Regardless of the audience, the concept is not persuasive and gets in the way of showcasing a very beautiful line of sneakers.
nice wrist watch
shahid
seems weird thou
| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill
Art decoration. The idea is nice, but why the space age setting, and weird photoshop filter effects. It would of been so much more effective if it was shot in an actual maternity ward,
on the hospital bed, etc.
But hey, what do I know?
ya ya go ahead make love to teh shoes
You Are What You Expect
I love the art direction, and tool operation as well.
loved the art direction? take a closer look...
view angle of the shoe doesn't match the box...
you can't easily focus on the shoe because the watch and the rings on man's hand grabs too much attention...
...other than the fact that the watch is on his right hand instead of left, and is upside down.
all that shining and glowing in the air looks like it has been photographed with a dirty lens, or in a very dusty room.
glowing on the box, on the shoe, in the air, everywhere is shining with artificial ps lighting.
in my opinion, that's rather overstating than art direction...
I trust here that all the haters do not understand sneaker culture. These are nice. Shoes from the future. Cool!
Post new comment