FNAC Festa della Musica: CPR

For those that can't live without it.

Advertising Agency: Forchets, Milan, Italy
Creative Director Copy: Francesco Montella
Art Director: Livio Grossi
Copywriter: Luca Regonesi
Photographer: Davide Bellocchio
Published: June 2010

26 comments

SoCH_TO's picture
SoCH_TO
955 pencils

Nice!!

Live with Passion

shortafella's picture
shortafella
1059 pencils

good one. congrats

Hiperion's picture
Hiperion
3138 pencils

Smells like Italian advertising!

Paloma's picture
Paloma
528 pencils

You smell like an idiot.

Nike Diesel's picture
Nike Diesel
13389 pencils
jponino's picture
jponino
601 pencils

very good one

mikeelrapido's picture
mikeelrapido
1929 pencils

Great!

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

ignitionspark's picture
ignitionspark
212 pencils

Good work..

Emanresu's picture
Emanresu
2150 pencils

I like the concept, but only wish that the art direction was better. It looks as though the male fell asleep or passed out on the street and two passers-by said "Hey, lets take photos of us messing with him. Here, take a photo of me putting his headphones over his mouth."

Galo's picture
Galo
446 pencils

That's why the execution is so great! It has to be realistic. And this one looks real enough for me.

hesham00's picture
hesham00
48 pencils

Like it.. lol

.............................................................
www.heshamsamir.com

Dzsoi's picture
Dzsoi
6312 pencils

It is simple, expressive... Maybe not good enough overall, but after looking at Cannes Gold ads, I am pleased with this ;>

kttb's picture
kttb
6 pencils

deja vue

divschadha's picture
divschadha
29 pencils

Like the concept but agree with the fact that it seems like the guy is sleeping...could have probably shown this guy in focus in midst of a crowd to imply that he has fainted or is unconscious

Divya Chadha

ramzyhaddad's picture
ramzyhaddad
27 pencils

very nice

pdabhinav's picture
pdabhinav
100 pencils

excellent

lynnholilin's picture
lynnholilin
118 pencils

the copy and image go extremely well together, really like this :-)

Lynn Ho
Decision Communications Pte Ltd
Advertising Agency Singapore
www.decisioncom.com

t.l's picture
t.l
41 pencils

i like it well done Italy

Naziro's picture
Naziro
350 pencils

Brilliant ( with a mistake in the head line).

FOR THOSE (WHO) CAN'T LIVE WITHOUT IT.

raavigeorgian's picture
raavigeorgian
2444 pencils

O Naziro... It's been done deliberately...

Guest's picture
Guest

he isn't gonna recover is he? the headphone needs to go on the ear ;)

just kidding guys... nice one.

Guest's picture
Guest

smart!! n witty......gud work...congratulations!!

Galo's picture
Galo
446 pencils

Nice print.

Shingo's picture
Shingo
406 pencils

pure idea, nice

michelangelo's picture
michelangelo
660 pencils

excellento

PERP's picture
PERP
433 pencils

Great one.

.: look for the green giant on the label :.

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