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Published/Aired: 
August 2013
Description: 

Print advertisment created by Filadelfia, Brazil for Floriano Bookstore, within the category: Retail Services.

For real reading lovers.

Advertising Agency: Filadélfia, Belo Horizonte, Brazil
Creative Director: Dan Zecchinelli
Art Director: Paulo Filipe Souza
Copywriters: Saul Gervásio, Dan Zecchinelli
Illustrator: Paulo Filipe Souza

Comments (9)

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Highest Rated

NicoCiego's picture
NicoCiego
Activity Score 1033

Nicely done!

res's picture
res
Activity Score 60

I like it. It's funny.

NicoCiego's picture
NicoCiego
Activity Score 1033

Nicely done!

bobby666's picture
bobby666
Activity Score 1460

good stuff...

dotunbello's picture
dotunbello
Activity Score 148

Now i get it, not bad. Not fantastic either.

VinnyLakselv's picture
VinnyLakselv
Activity Score 110

It´s really good. Very funny, make me smile.

tilim's picture
tilim
Activity Score 22

This one would work only with the second half.

stewie's picture
stewie
Activity Score 98

good insight

Jackbr's picture
Jackbr
Activity Score 1500

Simple and direct. I like.

JackBR

Alexis-Chellito's picture
Alexis-Chellito
Activity Score 111

This is the better one, but I still think there isn't a need for 2 situations (book on top and book under). Simply inverting the book and TV in one situation would have been enough.

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