Fleischmann: Delicious moments, Laptop

To let any moment a delicious one, just use scrissors.
Liquid deserts Fleischmann. Take a scissor, open the box, it's done.

Advertising Agency: Staff, São Paulo, Brazil
Creative Director: Paulo Castro
Art Directors: Marcelo Guimarães, Ana Paula Rosário
Copywriter: Felipe Silva
Illustrator: Noise
Published: December 2009

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8 comments

alejulimaty's picture
alejulimaty
838 pencils

i think this might have some translation problems

art.vs.commerce's picture
art.vs.commerce
566 pencils

makes no sense

ajyl's picture
ajyl
6 pencils

i think they wanted to say "to make any moment..."

silvi's picture
silvi
4172 pencils

You´re rihgt

satrianee's picture
satrianee
3748 pencils

this campaign is running with scissors in the hand.

Molecule's picture
Molecule
437 pencils

I feel so dumb

Phil Lestino's picture
Phil Lestino
1672 pencils

Is that a laptop or the box?.....is that a real ponytail or extensions?...if you cut along the dotted line will you end up with an advert with a hole in it?

THIS AD RAISES MANY QUESTIONS>

rolling.stone's picture
rolling.stone
2740 pencils

here seems a idea

but copy is not supporting enough

perhaps lost in translation

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~ Quite obviously, I have gathered no moss ! ~

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