Fleetwood Archery: Live mount, Sheep

Fleetwood. Finely Crafted Hunting Bows Since 1928.

Advertising Agency: Taxi, Toronto, Canada
Executive Creative Director: Darren Clarke
Creative Directors: Irfan Khan, Niall Kelly
Art Director: Michael Siegers
Copywriter: Rene Bhavnani
Illustrator: Andrew O'Driscoll
Photographer: Jim Norton
Account Director: Ben Tarr
Account Supervisor: Pattiann Cochren
Account Manager: Bhreigh Gillis
Producer: Sharon Govang
Published: February 2014


GrumpyArtDirector's picture
862 pencils

Not saying it's a particularly bad ad, but if you're going to advertise such an unpopular product, I wouldn't bother submitting it to Ads of the World or any festivals.

Knoz's picture
3 pencils

I don't think its about the product so much—it's about the processed work and the quality of the final visual. After all, this is a site that showcases 'ads' (concepts & visuals about a product, designed to attract public attention), not the products themselves.

Log in or register to post comments