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Fitness Network: Running

Fitness Network: Running
Your rating: None Average: 9.5 (2 votes)

Running prolongs life.
Fitness Network.

Agency: Bozell Worldwide, Petaling Jaya, Malaysia
Art Directors: Mag's Lim
Copywriter: Chee Sun, Sharin
Photography: Jesse Choo

Comments

dadada's picture 298 pencils
dadada | Tue, 2007-01-30 20:46

This one is excellent

justpassingby's picture 1369 pencils
justpassingby | Tue, 2007-01-30 21:21

nice

Have Heart's picture 922 pencils
Have Heart | Tue, 2007-01-30 22:28

Absolutely awesome! Just don't like the oversaturated green colors.

addyhoch10's picture 2603 pencils
addyhoch10 | Wed, 2007-01-31 01:20

you can run but you can't hide. oh, unless you're taking yoga lessons.

boo for the yoga lessons, this one's nice. apart from the colours

seda's picture 22 pencils
seda | Wed, 2007-01-31 01:21

this one is better

jmcho's picture 257 pencils
jmcho | Wed, 2007-01-31 02:14

humorous

freshman's picture 126 pencils
freshman | Wed, 2007-01-31 04:51

Great one. Better than the other one.

p.syche's picture 198 pencils
p.syche | Wed, 2007-01-31 20:58

totally agree!
the one in the bedroom was not very natural, but this one's awesome!

raverus's picture 1458 pencils
raverus | Wed, 2007-01-31 07:10

hahaha

mj's picture 71 pencils
mj | Wed, 2007-01-31 07:45

only this one

Daryllee's picture 56 pencils
Daryllee | Wed, 2007-01-31 08:22

I think this is the best of all

jennywhx's picture 1144 pencils
jennywhx | Wed, 2007-01-31 09:35

i agree. this is the best among all. but still, i think that death god look lazy and dummy, like a old nanny here.
how about giving some fitness exercise to that death god. bad photoshop work as well, outer glow for the running man? hum...

http://jennywhx.blogspot.com jwhx:Visionary

smartkani's picture 142 pencils
smartkani | Wed, 2007-01-31 10:40

isn't the thought of a defeated Grim Reaper old? i mean, the executions aren't too bad, but the idea seems done to...excuse the pun...Death.

drizae's picture 502 pencils
drizae | Wed, 2007-01-31 10:59

I love it!!

Fail Harder.

like.a.boy's picture 227 pencils
like.a.boy | Wed, 2007-01-31 10:59

tat guy have no shadow?

drunkard's picture 115 pencils
drunkard | Wed, 2007-01-31 11:07

One TV commercial for Nike was very similar to this one.

Schizzy's picture 166 pencils
Schizzy | Wed, 2007-01-31 14:36

This has got to be the best one of the lot. Very natural.

kandi's picture 204 pencils
kandi | Wed, 2007-01-31 15:40

Nice but still bad art direction. Death is lost in the visual. Hate the bad DI look - can't understand why some of you say it looks natural...

Schizzy's picture 166 pencils
Schizzy | Fri, 2007-02-02 12:54

Whoops. I meant 'natural' as in situation. While the other two were deliberately avoiding death, this one feels more like he was having a morning jog when death decided to chase him.

Agreed, the DI could've be way better. Shadows looks like a video game with graphics set to low.

greycells1's picture 82 pencils
greycells1 | Wed, 2007-01-31 17:46

agree with kandi.

everartz's picture 5352 pencils
everartz | Wed, 2007-01-31 18:03

i disagree! this is very good work coz the hero is the fillipeno guy running.. the reaper has to be little our of focus...
hey how many smokers do we have here who can run like that healthy dude in the ad!!!!

CheerzZzZz
everartz

| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill

everartz's picture 5352 pencils
everartz | Wed, 2007-01-31 18:08

hey ivan i suggest you add (back to top) button or something in the bottom of the page when comments count as long as they are in this page

thank you
everartz

| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill

A. J. SMITH's picture 2850 pencils
A. J. SMITH | Wed, 2007-01-31 19:26

This one is much better, it is daft, and that is waht wasn't working with the other two.

7/10

www.aaasmith.blogspot.com

liar's picture 388 pencils
liar | Fri, 2007-02-02 12:58

He looks like he is flying. Running on air.

preeti_dhata's picture 85 pencils
preeti_dhata | Sat, 2007-02-03 21:34

havent u guys seen the nike ad.. run. u'll live longer TVC.. its on the same concept.

creative chaos

shaikhazraai's picture 8 pencils
shaikhazraai | Mon, 2007-02-05 00:20

thank god. despite the air running.

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