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Fit

Published/Aired: 
June 2007
2375
Description: 

Fit Mini is a new way of selling financial products: you can buy the car, all the services, accessories and Insurance products you desire, paying them in only one monthly fee.

Advertising Agency: Proximity, Italy
Creative Director: Nina Almonte, Arianna Niero
Art Director: Jacopo Cinti
Copywriter: Raffaella Bedini

Comments (3)

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Highest Rated

food4thought's picture
food4thought

Stale! But using Tincho's payoff would have helped in possibly giving the idea more weight and stability (right on Tincho!) SFX: Monotonous booing from an entourage of drunken buffoons... BOO!

proverbialthought's picture
proverbialthought
Activity Score 278

nope.

Tincho's picture
Tincho
Activity Score 1093

"You are the designer" instead of "Design your Mini the way you want"??... just thinking.

food4thought's picture
food4thought

Stale! But using Tincho's payoff would have helped in possibly giving the idea more weight and stability (right on Tincho!) SFX: Monotonous booing from an entourage of drunken buffoons... BOO!

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