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Comments (15)

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Highest Rated

mfnom1's picture
mfnom1
Activity Score 16

having the contents on the floor and the bowl intact raises confusion for me too.

thirty6chambers's picture
thirty6chambers
Activity Score 1464

a world of confusion...

joelapompe's picture
joelapompe
Activity Score 3843

I like this one!

fifthbullet's picture
fifthbullet
Activity Score 186

the line is very confusing

trans galactic's picture
trans galactic
Activity Score 85

wha?...........

kre8's picture
kre8
Activity Score 989

love the campaign, really good idea.

only thing, i think the art direction resembles the tamiya campaign (also fm bangkok) too much.

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

Tamiya work was BRILLANT. Everyone got it right away. Went over big at awards shows.
But THIS, I just don't know where to begin. Idea seems way too convoluted and abstruse. I really don't believe regular consumers would get it...

Oddly enough though, the product message still comes through rather intact. Go figure.

puppiepoppy's picture
puppiepoppy
Activity Score 1634

It's a campaign build for the award judges and advertising creatives' masturbation. Absolutely scam! I mean, for the normal daily consumer, do you think they ever get it??? And worse, consumer won't be able connect this to the Tamiya campaign at all; hence not getting the message! Both Tamiya and Super Glue consumers are not the same consumers.....

slammary's picture
slammary
Activity Score 214

Dry is another concept, in this ad i feel the act's quick not the "dry".

raverus's picture
raverus
Activity Score 1476

hahahahah, cool

yudi's picture
yudi
Activity Score 255

I like it!!

noir's picture
noir
Activity Score 10

?

Swissy's picture
Swissy
Activity Score 44

Who uses glue to fix glass? I can see the Tea but not this one.

copywriter.txt's picture
copywriter.txt
Activity Score 828

Made for awards. But i like it.

AriesDW's picture
AriesDW
Activity Score 172

Being a fish owner and collector this ad makes me sad. HA HA

mfnom1's picture
mfnom1
Activity Score 16

having the contents on the floor and the bowl intact raises confusion for me too.

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