Find Your Yang: It’s harder on your own, Tennis
findyouryang.com
Teaming up makes it easier to break into advertising. Findyouryang.com is a place for young copywriters, art directors, photographers, designers and illustrators to find their creative soul-mate.
Advertising Agency: Ursa, Sydney, Australia
Creative Director: Denis Mamo
Art Directors: Luke Martin, Kieran Antill, Nils Eberhardt
Copywriter: Alistair Geikie
Photographer: Andreas Bommert
Additional credits: Electric Art, Phoric
Published: June 2009



4 Comments
The idea is quite obvious and maybe even firtst-thought.
But i still like it!!
i am continually in awe of photographers' abilities.
It made me say "Awww" for the poor lonely Yin. That made me want to find out what the company does. It evoked a response and a desire to know more about the company. That equals an effective ad.
Boring...