The world's biggest game is here.
Fifa U-20 World Cup Canada 2007.
Advertising Agency: Young & Rubicam, Canada
Creative Director: Ginst Bruveris
Art Director: Rick Gallinger
Photographer: Hasnain Dattu
Production Company: Sugarmama Productions
Published: June 2007
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14 Comments
Haha...
somebody please explain.
Biggest game?
elementary idea, beautiful illustration
Solid stuff.
VAMOOOOO CHILEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEE!!!
Soccer is a disaster?
Well... the Real Madrid fired Fabio Capello, so I would say yes.
@postman:
it's big, it's here, can you handle it?
digitalmimicry.com
digitalmimicry.com
This campaign is a little disappointing. This is a huge event to come to Canada......kinda wish the idea here was more than just a large soccer ball in 3 cities.
I am a god, not "The God" but a god.
It works for the average joe, it's well executed with a simple idea, but I think the brief gives room for more ideas.
The world's biggest ball is here. Cool...
Umlaut
'Big stuff'.
It's on Boony's 'no-no' list for a very good reason.
Sigh. All that art direction and retouching, for a 2-second idea. "The world's biggest game" is a FANTASTIC brief. Did they even try?
very good exucation illustration very good