Fiat: Rabbit

Fiat: Rabbit

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Directors: Beatriz Sanches, Sidney Araújo
Copywriters: Guilherme Aché, Ricarrdo John
Photographer: Marcus Hausser
Published: December 2007

Your rating: None Average: 3.4 (10 votes)

Comments

Submitted by Byte on Thu, 2008-05-08 17:54.

Oh no, the same concept again!!! pls!

Byte!

Submitted by haha_p on Thu, 2008-05-08 19:56.

very old idea old excution But Cute :)

Submitted by reject_subject on Fri, 2008-05-09 04:02.

I get the idea, but what does the copy say?

Submitted by bemfica on Fri, 2008-05-09 04:37.

the copy says: A fiat is only a fiat with the original parts.

Submitted by Pila on Fri, 2008-05-09 06:59.

thats a good one.

Submitted by borges on Fri, 2008-05-09 07:45.

dali brasil...

Submitted by Twinsen1201 on Fri, 2008-05-09 09:48.

http://adsoftheworld.com/media/print/colpatria_rabbit

Submitted by Saatchi Makak on Fri, 2008-05-09 09:58.

BADDDDDDDDDDD

m í t i c o's picture
Submitted by m í t i c o on Fri, 2008-05-09 10:40.

A parte de haberse hecho varias veces antes, me parece que la dirección de arte debió haber sido más sutil.

---------------------------------------------
De nada sirve una Gran idea sin una Gran ejecución.
http://artektracho.blogspot.com

Submitted by adsthinker on Mon, 2008-05-12 00:14.

someone did the same for mitsubishi outlander 4wd ads before... and the headline is successful blend of safety and speed. here it is
http://mapage.noos.fr/joelapompe2/assets/animix14.jpg

Submitted by mrtalented on Wed, 2008-05-14 01:39.

forced