Not even the best effort of mud can stop it.
Advertising Agency: Leo Burnett Argentina
Copywriter: Dauquen Chabeldin
Art Director: Diego Salas
Creative Directors: Sebastian Olivieri, Pablo Capara
Photographer: Martin Sigal
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16 Comments
So you just kill children made out of mud because the breaks are so bad you can't stop?
So far fetched this campaign.
No son niños, son un engaño, una treta del barro para detenerlo.
Duh!
http://javoramirez.wordpress.com/
Chief Creative Director Nexus BBDO
yeap,this visual is cool,but i dont like
The other one with the police officer is okay, but this one is not. It gives the impression that it's okay to run over the children.
excellent concept "non-stop" it has all the elements to complement that theme
Die mud babies! Die!
The other one is cool, didn't buy this one.
giving wrong message
bvital
http://be.net/javednz
Poor children, great campain.
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www.correa.carbonmade.com
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www.cargocollective.com/renancorrea
muy bueno el concepto.
www.labomboneracriativa.blogspot.com
dont buy FIAT it kills children!!!!
dont buy FIAT it kills children!!!!
I'm sorry but these are just too contrived for my taste.
killers!
after all that mud, the vehicle stays clean, very believable.
bad message with running over the kids... Could have used different barriers (Such as construction barrels/cones, or road blocks made of mud as one option).