Let's have dinner tonight?
Miss U!
Don't read text messages while driving.
Fiat Linea with SMS voice reader.
Advertising Agency: Leo Burnett Brazil
Creative Director: Ruy Lindenberg
Art Director: Alessandro Bernardo
Copywriter: João Caetano Brasil
Published: March 2010
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8 Comments
don´t seems a car crash to me. Idea is good. Execution is weak
i don't see any idea
Critics are easy.
It's good to me. The idea and execution is very cool. Well done!
They had the idea and the form to pull it off. A little cerebral as things such as this go -- no gut punch. Like.
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
Love this shit. What a great campaign!
Not work for me
Nice campaign, and this one is the best. The one with the cow is silly.
Could someone be so kind to unpack the exact idea?