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Fiat: Jungle

Fiat: Jungle
Your rating: None Average: 4 (2 votes)

the fiat Panda 1.1 litre: 135 g/km only of CO2 emissions.

Agency: LeoBurnett, Paris, France
Creative Director: Stephan Ferens
Art director: Stephane Santana
Copywriter: Edouard Capelle

10 Comments

jennywhx's picture 1144 pencils

135g/km only for co2 emissions? anybody know what's the usual amount of emissions among average car?
they should be providing this info....:P.
by the way, i like the way they play with 125km/j = 135g/km.
(totally ignorance to the visual)

ming the merciless's picture 190 pencils

And you're a 'visionary'.

jennywhx's picture 1144 pencils

haha, yes i do, but this time the visual doesn't attract me.

deep_tracy's picture 588 pencils

"i do"?

sam4grafix's picture 96 pencils

haha cool!

the best is still to come

sam4grafix's picture 96 pencils

like the executiopn part.. art...GOOD

the best is still to come

Desi's picture 1052 pencils

That's pretty corny, showing chamelons celebrating low CO2 emission, perhaps there is a better execution.

aj's picture 168 pencils

those chameleons not only remind me of celebration; thought since everything is green and camo and only their tongues are plastic and colourful it was visually translating the stats "135 g/km only of CO2 emissions."
or maybe am reading too much into this ad.

kre8's picture 993 pencils

i dont find it corny, i think its cool.
esp if it ran.

drizae's picture 508 pencils

This is lovely, not too sure about the art direction, but it's a sweet idea.

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