Fiat: F

A text message is an accident waiting to happen. Drive responsibly.

Advertising Agency: Leo Burnett Tailor Made, São Paulo, Brazil
Creative Directors: Marcelo Reis, Guilherme Jahara, Pedro Utzeri
Art Directors: Pedro Utzeri, Luis Paulo Gatti
Copywriter: Rafael Genu
Illustrator: Big Studios
Published: April 2014

5 comments

damnson's picture
damnson
8146 pencils

This just doesn't make any f*cking sense. Two people are texting at simultaneously???

An axe murderer of ads.

baliais's picture
baliais
2573 pencils

The red light is for the bus.

damnson's picture
damnson
8146 pencils

Yeah but do busdrivers text?? I don't think so.

An axe murderer of ads.

NY Belfry's picture
NY Belfry
1045 pencils

There was one with the MTA on the news not too long ago I recall.

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