Fiat Commercial Vehicles: Our job is to build your business, 5

Advertising Agency: Leo Burnett Turin, Italy
Creative Director: Robiglio&Dematteis
Associate Creative Director: Flavio Martucci
Art Director: Riccardo Pagani
Copywriter: Giuseppe Pavone
Illustrator / Photographer: Leo Design
Published: January 2009

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13 comments

Guest's picture
Guest

Just another banknote ad...

Guest's picture
Guest

Fiat new logo is beautiful. That's what I think about this ads.

StarlaY's picture
StarlaY
310 pencils

I hate the "Done" commentators but, I must say it has been done at least ten times.
there were even more similar examples but I couldn't be able to find them... Damn u lürzer's archive, I want a free online access!

http://adsoftheworld.com/files/images/gazetaEuro.jpg
http://www.joelapompe.net/2008/01/25/money-back-bi-llet/

“Inspiration exists, but it has to find us working.” Picasso.

“Inspiration exists, but it has to find us working.” Picasso.

Guest's picture
Guest

It's a different use of the subject!
If i use an object for my visual nobody in future can use the same for their?
Please!

I like it! Good job guys

StarlaY's picture
StarlaY
310 pencils

As I told in my former post, there are more similar ones... it's not an original idea.

“Inspiration exists, but it has to find us working.” Picasso.

“Inspiration exists, but it has to find us working.” Picasso.

Guest's picture
Guest

original is nothing

Guest's picture
Guest

StarlaY, are you some trainee? Keep quiet and learn.

StarlaY's picture
StarlaY
310 pencils

Ah here comes an other advertising guru, telling people what to do. Even if this ad brought a fresh approach to a used route, it would get my vote. But it didn't, so it doesn't.

Even I wrote an ad like this, sometime in the history... This was for a bank, announcing the highest annual balance sheet numbers among others... And it served its purpose.
http://www.youtube.com/watch?v=JlbfjUJrsHg

“Inspiration exists, but it has to find us working.” Picasso.

“Inspiration exists, but it has to find us working.” Picasso.

ZaboZaboZabo's picture
ZaboZaboZabo
595 pencils

Really a poor student work

Guest's picture
Guest

Creative Director: Robiglio&Dematteis.. ma per favore

Guest's picture
Guest

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highway's picture
highway
10 pencils

Done many times. Waste of time.

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