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Butler

Agency: 
Published/Aired: 
February 2012
Description: 

A print campaign for Fiat from Leo Burnett Tailor Made, Brazil, points out that 'just one non-original part changes the whole story'. Each execution contains an item that lends a whole new nuance to the outfit.

Just one non-original part changes the whole story.

Comments (10)

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Highest Rated

jackblack's picture
jackblack
Activity Score 2355

Nothing new. Let's keep trying guys.

Indra Setiaksa's picture
Indra Setiaksa
Activity Score 2

nice!

pierrelastname's picture
pierrelastname
Activity Score 2869

and??? not at all!

bate_palmas's picture
bate_palmas
Activity Score 1479

Wow! I really like it.

It's a risky campaign I think, somehow I don't think it'll resonate with everyone.

kleenex's picture
kleenex
Activity Score 44681

I agree with you.

Shawali's picture
Shawali
Activity Score 8442

I don't see what Downton Abbey has to do with Fiat, but ok...

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Ramat Ajala's picture
Ramat Ajala
Activity Score 788

Abused concept.

manzoordesign's picture
manzoordesign
Activity Score 147

great concept

"creativity is what I think in every moment of my life"

www.facebook.com/manzoordsign I www.behance.net/manzoordesign

BURANATiNG's picture
BURANATiNG
Activity Score 80

Nice

balajprasanna's picture
balajprasanna
Activity Score 39

done by volkswagen already..

jackblack's picture
jackblack
Activity Score 2355

Nothing new. Let's keep trying guys.

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