FERN (Federation Europeéne des Victimes de la Route): Friday 13th Vodka

FERN (Federation Europeéne des Victimes de la Route): Friday 13th Vodka
Average: 7 (35 votes)

Alcohol still is the leading cause of bad luck in our roads. Don't drink and drive.

Advertising Agency: DraftFCB, Lisbon, Portugal
Creative Directors: Duarte Pinheiro de Melo, Luis Silva Dias
Art Director: Bruno Mota
Copywriter: Marcos Drummond
Illustrator: Bruno Mota
Photographer: Rui Carvalho
Published: September 2009

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12 comments

Marlus Lau's picture
1799 pencils
Marlus LauFriday, January 8, 2010 - 09:59

nice!

kergu's picture
6780 pencils
kerguFriday, January 8, 2010 - 10:28

the copy could be much better

opposite of u's picture
305 pencils
opposite of uFriday, January 8, 2010 - 10:29

good idea lost in bad copy....

Hibon's picture
3687 pencils
HibonFriday, January 8, 2010 - 10:43

I like this better... copy must be also better on portuguese.(please guys don't forget all the translation work to post on adsoftheworld... )

Simple ideas are the best !

kamilwoojcik's picture
139 pencils
kamilwoojcikFriday, January 8, 2010 - 12:52

not that bad at all

mohindersobti's picture
120 pencils
mohindersobtiSaturday, January 9, 2010 - 08:00

Thats a lovely one, well done. Cheers

Mohinder Pal Singh
e-mail: mohinder@asiemik.com
www.asiemik.com

rolling.stone's picture
2740 pencils
rolling.stoneSaturday, January 9, 2010 - 08:08

may be in portuguese friday is ominous

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~ Quite obviously, I have gathered no moss ! ~

chris myles's picture
435 pencils
chris mylesSunday, January 10, 2010 - 12:38

simple and straight to the point. I like the way they used Friday the 13.

Dr_Mudler's picture
175 pencils
Dr_MudlerSunday, January 10, 2010 - 18:02

cool

-The Color of Life Depends on You-

silvi's picture
4172 pencils
silviMonday, January 11, 2010 - 09:35

Copy is too long. Idea is good.

paumarques's picture
1324 pencils
paumarquesMonday, January 11, 2010 - 13:00

molt bo!

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

sandhya rao's picture
217 pencils
sandhya raoMonday, January 18, 2010 - 11:15

this is better of two