FERN (Federation Europeéne des Victimes de la Route): Friday 13th Vodka

Alcohol still is the leading cause of bad luck in our roads. Don't drink and drive.

Advertising Agency: DraftFCB, Lisbon, Portugal
Creative Directors: Duarte Pinheiro de Melo, Luis Silva Dias
Art Director: Bruno Mota
Copywriter: Marcos Drummond
Illustrator: Bruno Mota
Photographer: Rui Carvalho
Published: September 2009

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Marlus Lau's picture
Marlus Lau
1806 pencils


kergu's picture
6785 pencils

the copy could be much better

opposite of u's picture
opposite of u
301 pencils

good idea lost in bad copy....

Hibon's picture
3731 pencils

I like this better... copy must be also better on portuguese.(please guys don't forget all the translation work to post on adsoftheworld... )

Simple ideas are the best !

kamilwoojcik's picture
139 pencils

not that bad at all

swamijivanutsav's picture
122 pencils

Thats a lovely one, well done. Cheers

rolling.stone's picture
2740 pencils

may be in portuguese friday is ominous


~ Quite obviously, I have gathered no moss ! ~

chris myles's picture
chris myles
429 pencils

simple and straight to the point. I like the way they used Friday the 13.

Dr_Mudler's picture
171 pencils


-The Color of Life Depends on You-

silvi's picture
4172 pencils

Copy is too long. Idea is good.

paumarques's picture
1314 pencils

molt bo!

Pau Marquès
(+34) 670 36 79 83

sandhya rao's picture
sandhya rao
217 pencils

this is better of two

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