23 comments

Stayzk8's picture
67 pencils
Stayzk8Friday, January 14, 2011 - 00:01

Cool nice Idea! I want a Fender too!

Javier Ramírez's picture
1245 pencils
Javier RamírezFriday, January 14, 2011 - 00:10

http://adsoftheworld.com/media/ambient/axe_emergency_exit_sign

Chief Creative Director Nexus BBDO

Jaap Grolleman's picture
6926 pencils
Jaap GrollemanFriday, January 14, 2011 - 02:53

Aye - it's just a real ripoff, so bad, I'm tempted to think they meant it as a spoof.

http://jackmancer.com/
http://twitter.com/jackmancer/

LeeHarvey's picture
3067 pencils
LeeHarveyFriday, January 14, 2011 - 04:24

And the Axe one is soooo much better too!

corporal_hicks's picture
367 pencils
corporal_hicksFriday, January 14, 2011 - 03:40

Done. For Axe

dadada's picture
1723 pencils
dadadaFriday, January 14, 2011 - 03:55

it recalls me axe!

Everybody is creative, be yourself.

dsklan's picture
1913 pencils
dsklanFriday, January 14, 2011 - 04:08

not only for axe but for VW too!!! shame for such a cool brand!

Shahvan's picture
16 pencils
ShahvanFriday, January 14, 2011 - 05:32

Apart from the obvious Axe reference, its too crass a visual for a brand like Fender. Disappointing.

Marlus Lau's picture
1799 pencils
Marlus LauFriday, January 14, 2011 - 06:43

Too bad it's ripped.

Sdb's picture
1374 pencils
SdbFriday, January 14, 2011 - 06:59

Execution is nice!

Juank Franco's picture
15 pencils
Juank FrancoFriday, January 14, 2011 - 10:36

I love Fender! But as everyone said already, this has already been done by axe, and it is way much better.

barcreativo.com's picture
2752 pencils
barcreativo.comFriday, January 14, 2011 - 11:03

cool idea but is not new

www.barcreativo.com

Agustín C.'s picture
33 pencils
Agustín C.Friday, January 14, 2011 - 12:35

Done and old...

joelapompe's picture
2949 pencils
joelapompeFriday, January 14, 2011 - 13:03

I'm a bit late but... done!

http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe / Buy my book : http://www.maisonmoderne.lu/publishing/eshop/joe-la-pompe

jackblack's picture
1822 pencils
jackblackSunday, January 16, 2011 - 00:38

Average.

joelapompe's picture
2949 pencils
joelapompeMonday, January 17, 2011 - 10:47

busted : http://www.joelapompe.net/2011/01/17/axe-unilever-fender-guitar-exit-s...

http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe / Buy my book : http://www.maisonmoderne.lu/publishing/eshop/joe-la-pompe

Spangen's picture
6 pencils
SpangenTuesday, February 8, 2011 - 16:06

Thank you for your comment.
Perhaps I have to clarify with some information. This AD was made 2004. It was nominated in the swedish "Guldägget" back then. It was just a test to see if it was easy to load up AD:s here.

But, from now on, we promise to just load up fresh ones.

Glut's picture
4083 pencils
GlutMonday, January 17, 2011 - 11:57

done

Itumeleng _obsessive re-thinker's picture
78 pencils
Itumeleng _obse...Friday, January 21, 2011 - 00:58

yep.... definatly axe..research research research to avoid such occurences

Ajven's picture
18 pencils
AjvenWednesday, January 26, 2011 - 08:30

My very old creative work: http://www.behance.net/gallery/Creative-Only-for-Russian)/252120 :))

Spangen's picture
6 pencils
SpangenTuesday, February 8, 2011 - 13:13

Thank you for all your comments.
Perhaps I have to clarify with some information. This AD was made 2004. It was nominated in the swedish "Guldägget" back then. It was just a test to see if it was easy to load up AD:s here.

But, from now on, we promise to just load up fresh ones.

Spangen's picture
6 pencils
SpangenTuesday, February 8, 2011 - 13:13

By the way:

http://www.guldagget.se/sok/monkey.aspx?b=5692

MidasTouch's picture
1024 pencils
MidasTouchTuesday, May 17, 2011 - 04:50

Haha! So true :D

//usevertising v.s badvertising//
C'est une question de vie ou de mort.