Fender: Exit
Advertising Agency: Jerlov, Gothenburg, Sweden
Creative Director: Patrik Spång
Art Director: Ola Lundin
Copywriter: Patrik Spång
Illustrator: Fredrik Persson
Advertising Agency: Jerlov, Gothenburg, Sweden
Creative Director: Patrik Spång
Art Director: Ola Lundin
Copywriter: Patrik Spång
Illustrator: Fredrik Persson
23 comments
Cool nice Idea! I want a Fender too!
http://adsoftheworld.com/media/ambient/axe_emergency_exit_sign
Chief Creative Director Nexus BBDO
Aye - it's just a real ripoff, so bad, I'm tempted to think they meant it as a spoof.
http://jackmancer.com/
http://twitter.com/jackmancer/
And the Axe one is soooo much better too!
Done. For Axe
it recalls me axe!
Everybody is creative, be yourself.
not only for axe but for VW too!!! shame for such a cool brand!
Apart from the obvious Axe reference, its too crass a visual for a brand like Fender. Disappointing.
Too bad it's ripped.
Execution is nice!
I love Fender! But as everyone said already, this has already been done by axe, and it is way much better.
cool idea but is not new
www.barcreativo.com
Done and old...
I'm a bit late but... done!
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe / Buy my book : http://www.maisonmoderne.lu/publishing/eshop/joe-la-pompe
Average.
busted : http://www.joelapompe.net/2011/01/17/axe-unilever-fender-guitar-exit-s...
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe / Buy my book : http://www.maisonmoderne.lu/publishing/eshop/joe-la-pompe
Thank you for your comment.
Perhaps I have to clarify with some information. This AD was made 2004. It was nominated in the swedish "Guldägget" back then. It was just a test to see if it was easy to load up AD:s here.
But, from now on, we promise to just load up fresh ones.
done
yep.... definatly axe..research research research to avoid such occurences
My very old creative work: http://www.behance.net/gallery/Creative-Only-for-Russian)/252120 :))
Thank you for all your comments.
Perhaps I have to clarify with some information. This AD was made 2004. It was nominated in the swedish "Guldägget" back then. It was just a test to see if it was easy to load up AD:s here.
But, from now on, we promise to just load up fresh ones.
By the way:
http://www.guldagget.se/sok/monkey.aspx?b=5692
Haha! So true :D
//usevertising v.s badvertising//
C'est une question de vie ou de mort.