Feltrinelli Publisher: Reading means resisting

Feltrinelli Books
Reading means resisting

Advertising Agency: Tita, Milan, Italy
Creative Directors: Giuseppe Mazza, Emanuele Basso
Art Director: Annalisa Martinucci
Copywriter: Andrea Masciullo
Illustrator: Camilla Falsini
Producer: Sonia Rocchi
Published: January 2011

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16 comments

Fran821's picture
Fran821
23 pencils

Great idea, very good art direction. I think the blablabla could be a better text

Serjeniu's picture
Serjeniu
6 pencils

nice approach. really love the design, and the way they differentiate the communication": there are Feltrinelli Books, and there is noise.

kleenex's picture
kleenex
22728 pencils

Nice ad.

AdsofChina's picture
AdsofChina
99 pencils

Lovely design

Ads of China // 中国广告
http://adsofchina.wordpress.com

morse's picture
morse
14019 pencils

It's nice, but nothing great in my view.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Geimima's picture
Geimima
815 pencils

there's an idea in this ad but i agree with morse. but the way it art directed.. nice

life is a playground

suresh90's picture
suresh90
620 pencils

art direction rocks :)

Sdb's picture
Sdb
1364 pencils

Wat the book is trying to resist?

tirthomitro's picture
tirthomitro
2696 pencils

great ad guys!!

they showed me a picture & i laughed
dignity has never been photographed

Billoughsby's picture
Billoughsby
5091 pencils

Very pretty work.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Mike.L's picture
Mike.L
79 pencils

really, really good

luispiter's picture
luispiter
2756 pencils

its ok

miko1aj's picture
miko1aj
3100 pencils

Fantastic poster. I surely put it as a favorite. Great.

Thoran's picture
Thoran
14 pencils

Cool illustration style.
Concept needs work.

Glut's picture
Glut
3947 pencils

Nice, perhaps with a different concept would be much better.

MidasTouch's picture
MidasTouch
1024 pencils

I like the idea of the reader who isn't interested in trivial things.
It's a smart way of promoting books.

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

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